The End of the Pursuit

As I neared the end of my Master's I started capturing the raw emotion... so here it is for you reading pleasure. 🙂 9/15/18 – Pass/Fail Those words are paralyzing my brain causing unnecessary feelings of doubt, pressure, panic, insurmountable obstacles and every other self-depreciating thought as I finish out my Master’s Degree.  I feel… Continue reading The End of the Pursuit

Being Mom, Family Fun

The York’s Nickelodeon Adventure

Why & How You Should Vacation at the  Nickelodeon Resort in Punta Cana, Dom. Rep. This blog is purely a representation of our experiences and is no way related to any official website for the Nickelodeon Resort.  (Just felt I had to disclaim that this is just my perspective.)  Overall, we highly recommend this property and… Continue reading The York’s Nickelodeon Adventure

#social, Online Marketing

Viral Marketing Initiatives

What is Viral Marketing? Much like a cold or flu, Viral Marketing is when there is a high pass along rate from person to person (ie: shares, retweets, comments, etc.).  Over the years, there have been many examples of successful viral campaigns, and all of them utilize a few key characteristics.    Check out these Viral… Continue reading Viral Marketing Initiatives

#social, Online Marketing

Differentiation – The Facebook War of Chevy vs. Ford

Social Media has changed the way many industries market to consumers and the automotive industry is no stranger to utilizing this medium.  So, who uses it best? And, what exactly does “best” mean in terms of a Social Media Strategy?  Join me in a Facebook Face-Off of Chevy vs. Ford. The last attempt at comparing… Continue reading Differentiation – The Facebook War of Chevy vs. Ford