Great Wolf Lodge
This was to be the adventure of her lifetime as we embarked on a fun weekend to celebrate our daughter’s 8th birthday. It was a surprise weekend, and when she found out that we were going to Great Wolf Lodge, tears of joy sprung to her cheeks as she collapsed into a hug and thanked…
No Nonsense Guide to Small Biz Social Media
Title: No Nonsense Guide to Small Biz Social Media In an era of “Shop Local”, more and more consumers are looking to support smaller businesses. In return, small businesses must effectively market themselves and ensure marketing strategies do not get stale. Not sure where to start, then this No-Nonsense Guide to Small Biz Social Media…
Time is All We Have
I put “Time is All We Have” on a clock that was given to me as a graduation present. Here’s why: The most common post-graduation questions I hear is: “What are you doing with all your free time?” I am not sure if “free-time” equals time away from work and other duties though supposedly there…
The End of the Pursuit
As I neared the end of my Master’s I started capturing the raw emotion… so here it is for you reading pleasure. 🙂 9/15/18 – Pass/Fail Those words are paralyzing my brain causing unnecessary feelings of doubt, pressure, panic, insurmountable obstacles and every other self-depreciating thought as I finish out my Master’s Degree. I feel…
Hey Mom, It’s time to do Homework
I know what you’re thinking…you don’t have time to fit school in your already busy life of being Wife, Mom, Employee, etc. Finding the Time To learn how to get more time in your day, visit the blog of my long-time mentor whose work can be found at The Art of Really Living. Once you learn…
The York’s Nickelodeon Adventure
Why & How You Should Vacation at the Nickelodeon Resort in Punta Cana, Dom. Rep. This blog is purely a representation of our experiences and is no way related to any official website for the Nickelodeon Resort. (Just felt I had to disclaim that this is just my perspective.) Overall, we highly recommend this property and…
Future Implications
Look into my crystal ball… and see the wonders to unfold in the future of Social Media. Ok, so it is hard to truly predict the future of social media though there are a few insights we can gain from where we’ve been and what the future may hold. I have been in the field…
Viral Marketing Initiatives
What is Viral Marketing? Much like a cold or flu, Viral Marketing is when there is a high pass along rate from person to person (ie: shares, retweets, comments, etc.). Over the years, there have been many examples of successful viral campaigns, and all of them utilize a few key characteristics. Check out these Viral…
Differentiation – The Facebook War of Chevy vs. Ford
Social Media has changed the way many industries market to consumers and the automotive industry is no stranger to utilizing this medium. So, who uses it best? And, what exactly does “best” mean in terms of a Social Media Strategy? Join me in a Facebook Face-Off of Chevy vs. Ford. The last attempt at comparing…
Mobile Users Surpass Tooth Brushers
Recent Statistics indicate that 85% of Mobile Users access the internet from their device at least once a day and 71% have also downloaded Apps and Programs. While I am sure we all can agree with that, does it come surprise that people have more cellphones than toothbrushes? Yes, you read that correct, here’s the…
A Beginners’ Guide to Remarketing
What is Remarketing? Remarketing is a form of online advertising to re-target ads to users who have already visited a website (desktop or mobile). These ads will appear when consumers browse the web; watch YouTube videos and/or reading news sites after they have interacted with the brand. The benefit of retargeting is to keep a brand…
5-Step Email Marketing
One of the most used methods of online marketing is e-mail marketing, yet very few articles have an A-Z guide on what you will need to be successful in this medium. Here is a 6-step process on how to get started with your email marketing campaign today! Step 1 – The Why’s The first step…
Surviving Analytical Stalking
Have you ever felt stalked by the internet with ads that know what you just searched? Or wonder how does Google know that I am here? If you have felt this way, you may have been a victim of online Retargeting, Targeted Ads or Location Based Marketing. Keep reading for more information about surviving these…
Confessions of a New Blogger
I have a secret…and I want you to share it? I love blogging. 🙂 Prior to taking a Social Media Class, I always wanted to blog to “get my opinion down on paper”. Now, 10 weeks later, what I love about my blog is being able to layer my experience with knowledge and research for my…
I Market, You Market, We All Market… I-Scream!?
The Inside Scoop Unless you are a distributor for a Multi-level Marketing (MLM) brand, it is easy to get annoyed with daily posts from friends to check out their new lip gloss, clean with superior products, lose weight quick and easy, relax with oils, etc. These MLM brands (via, your Facebook friends) are blowing up…
The Ultimate Mobile Apps for Multi-Level Marketing
Let’s see, where did we leave off? Oh right, my last blog, Social Media for MLM/Network Marketing was geared towards those who are new to Multi-level Marketing , have just purchased their starter kit and are sharing their new business venture with friends/family. Fellow expert, Jason Lee, in his blog about Jedi Marketing agrees that…
Social Media for MLM/Network Marketing
The power of social media has dramatically changed life for Networking Marketers. In the early days, the only way to showcase these businesses was by convincing a friend to host a party and hope that others would book from that show and so on, and so forth. This is how I started and failed, in…
The War on Quick Photo Shares: Instagram Stories vs. Snapchat
By now, most social users have heard about, or are actively using Instagram Stories, Snapchat, or both. There are many differing views on these apps, which is superior, preferred and which lead to the best business Return on Investment (ROI). So, is the war on quick photo share apps like Instagram Stories and Snapchat from…
Marketing Enthusiast 